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Spotify announces partnership with Vodafone Ireland

By | Published on Wednesday 20 November 2013


Spotify has announced a new partnership with Vodafone Ireland, which will see the company’s customers on its 4G-ready contracts given access to the streaming service’s Premium option for free. Pay As You Go customers, meanwhile, will have the option to subscribe to Spotify’s 9.99 euros a month service, and if they do they’ll be given a bonus 250MB of data.

Spotify’s Director of Global Strategic Partnerships Chris Bevington announced the deal yesterday, saying: “We’re very pleased to announce this exclusive agreement with Vodafone Ireland. We believe that the partnership will be welcomed by Irish music fans and will benefit the local music industry as a whole. Spotify partnering with companies like Vodafone increases revenue streams to the music industry, and so provides benefits for fans and artists alike. Streaming music subscribers are set to reach an all-time high in Ireland, as we’ve seen in other markets”.

Spotify now has 25 partnerships with telcos and ISPs around the world, bringing it in line with Deezer. This new one is similar to one signed with Vodafone UK, though in the UK customers are given a choice between Spotify Premium and Sky Sports.