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Universal promotes digital man
By CMU Editorial | Published on Wednesday 7 March 2012
Universal Music this morning announced the promotion of Francis Keeling to the role of Global Head Of Digital Business, reporting into Rob Wells, the major’s President of Global Digital Business. Based in the record company’s London office, in his new role Keeling – previously UMG International’s VP Of Digital – will “assume responsibility for generating growth and new revenue for Universal Music’s digital businesses worldwide”.
Confirming the promotion, Wells told CMU: “Francis is by far the best at what he does in the entire global music industry. He is expert at finding the commercial viability in any new business model or in an existing model that needs to be finessed. He troubleshoots like a true entrepreneur, is a joy to work with, and continues to impress and inspire people who work alongside him”.
Keeling himself added: “The internet is a global economy, and it is vital for Universal Music to have a global approach to licensing our partners, to encourage investment, new models and their international expansion. I am extremely excited to be leading this process to grow the digital business for UMG and our incredible roster of artists”.
The promotion has been confirmed as Keeling pens a piece for the Financial Times, a former employer of his, recapping the growth of the digital music sector over the last ten years, and encouraging the investment community to recognise the opportunities that exist in this domain. This can be read here.
