Business News Deals Live Business

VMS Live allies with Eventim on ticketing

By | Published on Thursday 22 February 2018

VMS Live

British gig promoter and venue management firm VMS Live has allied with the UK division of German ticketing company Eventim. VMS Live says that its continued growth as a business meant that it now needed a formal ticketing partner.

The company’s MD, Steve Forster, said that while his firm is “currently a small business in the context of the major players out there” it “continues to double in size year on year”.

“Eventim approached us about a partnership, and their flexible approach and ability to modify their standard offering to suit our business needs convinced us to partner with them”, he added. “Eventim’s initiatives tie into our ethos as a business – in particular we really like FanSale, their fan-to-fan, fair-price ticketing resale platform. Overall, Eventim just felt right for us at this stage in our development”.

Eventim UK’s James O’Mullan added: “We wanted to work with VMS as they are the fastest growing promoter in the country, and we have experienced exponential growth in 2017. We both have similar ambitions for the future, and working together we will be able to help each other reach those goals”.