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Warner creates global business development operation
By Chris Cooke | Published on Wednesday 10 September 2014
Warner Music yesterday announced that it is bringing all its business development functions together under one global unit, led by former Sony man Rob Wiesenthal.
Wiesenthal, currently COO, Corporate at the major, will add digital business development to his responsibilities, and will be given the remit of overseeing “the company’s mission to forge innovative music experiences and diversify its business”. Meanwhile the firm’s Senior VP Digital & Business Development Jonathan Dworkin gets the slightly revised title of Executive VP Digital Strategy & Business Development, and will play a key role in the new business development party, reporting into Wiesenthal.
Announcing all this, Warner boss man Steve Cooper told reporters: “By bringing together all of our business development expertise under one umbrella, we will enhance our ability to offer artists a portfolio of innovative services and unique opportunities unmatched in our industry. This move recognises that digital technology is a driving force across all aspects of our business, and that the pace of change – both globally and locally – requires nimble experimentation. Rob’s entrepreneurial expertise makes him ideal to lead this effort, and combined with Jonathan’s industry acumen, we have created a team that will help put WMG and its artists in a class of our own”.
