Business News Labels & Publishers

Warner launches ADA France

By | Published on Wednesday 9 December 2020

Warner Music

Warner Music’s label services business ADA continues its global expansion, this time launching a new division in France. The new division will be headed up by Alassane Konaté, founder of French indie label Din Records.

“France’s music scene is thriving at the moment and the independent scene has never been stronger, so I’m delighted to be able to take on this new role to help it develop even further”, says Konaté. “I’m looking forward to partnering with labels and being able to tap into the global Warner Music network to give them the worldwide exposure”.

Konaté will report into the incoming President of Warner Music France Alain Veille, who adds: “Our independent partners make up such an important part of France’s rich and diverse music scene. I’m delighted that Warner Music France now has a designated division to help super-serve them and propel them even further. Alassane’s entrepreneurial way of thinking and his great reputation within the independent scene make him the perfect person to lead ADA France”.

Meanwhile, Eliah Seton, who oversees ADA globally as Warner’s President Of Independent Music & Creator Services, chips in: “The global independent scene is rapidly growing and producing world-class music. At ADA we’ve been building a global strategy to help support the vast array of talent around the world and I’m excited to extend our operation into France. I’m looking forward to partnering with Alassane and Alain to find new opportunities for France’s independent labels and artists”.