To steal a quote from that BBC 2 documentary about Saturday night television that aired earlier his year - were TV viewers captivated or just captive? Anyway, an estimated 13 million people tuned in to see the premiere of the new Band Aid video last Thursday night when it aired simultaneously on BBC1, BBC2, ITV1, Channel 4 and Channel Five. And that's not including people who watched it on Sky One or any of the other digital channels that participated in the screening.
Nov 22, 2004
•
1 min read
13 million tune into Band Aid video premiere
An estimated 13 million viewers watched the Band Aid video premiere, which aired simultaneously on five terrestrial channels.