Download provider 7 Digital, who added video downloads to their platform at the end of last year, have announced they will launch an updated version of their 'digital store platform' at Midem next week, which will add a load of functionality like SMS payment, the facility to take payment in euros and US dollars and the addition of new languages.
Confirming the new services his company's platform offers, 7Digital MD Ben Drury told CMU: "The third generation of our Digital Store platform is a huge step forward in music and video download retail, bringing downloads into line with the way consumers want to buy and vendors want to sell. We have been innovating in downloads in the UK market for some time and are delighted to be able to offer clients our new technology. At the heart of music industry developments, MIDEM is the perfect place to announce our ground-breaking platform".
7Digital provide the back end of digital music services for the likes of X Factor, Coldplay and Amnesty International's 'Make Some Noise' project.