Jun 17, 2025 1 min read

🎧 Approved: Greta Isaac

Welsh-born, London-based Greta Isaac is a surreal, sugar-rushed blast of alt-pop. New single ‘Soft Scoop Talking Do’ introduces Dolly: Greta’s chaotic, art-pop alter ego who appars through a vape haze with a wink. It’s weird, wired and irresistibly fun

🎧 Approved: Greta Isaac

Welsh-born, London-based Greta Isaac pushes against the edges of genre, identity and pop polish. Now she’s blown the whole thing open with ‘Dolly Zoom’, her upcoming EP (out 8 Aug via Kartel) and the introduction of a gloriously unhinged new persona.

Enter Dolly: a chaotic muse - screamy, seductive, disobedient and arguably pretty art pop.

The first glimpse comes via new single ‘Soft Scoop Talking Dog’ - a title as strange and sweet as the track itself. All candy-coated synths, rubbery guitars and sugary defiance. Think Gwen Stefani meets Caroline Polachek after a week of no sleep and too much poppers.

There’s a visualiser too - featuring lyrics in Welsh, grounding all the glitter in Isaac’s roots. Speaking about the track, Isaac says it’s about “being trapped in a room of what we should be, until Dolly kicks the door down”. She’s the chaos. The clarity. The talking dog in your brain saying: It doesn’t have to be this way.

🎧 Watch the video for ‘Soft Scoop Talking Dog’ below.

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