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New boss at Vevo

By | Published on Friday 1 May 2015


Vevo has a new CEO everybody! Let’s all go sit through an annoyingly unskippable ad to celebrate. And interestingly the Universal/Sony-led music video site has gone with someone from the digital media sector rather than the music business for its new chief.

Erik Huggers has previously worked in both the tech and media space, most recently with long-in-development online pay-TV service OnCue, originally an Intel venture acquired by Verizon last year. Though he’s better known over here for his stint running digital stuff at the BBC in a period that saw the rise of the iPlayer.

Getting enormously excited about Huggers’ skillset, and confirming his hire, Universal Music and Sony Music issued a joint statement yesterday saying: “We are enormously excited about the future of Vevo under Erik’s leadership. We are committed to continued support and investment in the long term success of the company. Vevo has developed into the world’s music video leader that reaches music fans on all devices. With a proven track record of innovation, Erik has the perfect skillset to grow the Vevo business”.

Meanwhile a truly grateful Huggers himself added: “I am truly grateful to Vevo’s owners for this incredible opportunity. The Vevo team has built the leading video service that has been embraced by passionate music fans around the world. I believe there is great potential in accelerating innovation to delight audiences with new product features and premium content. This is an exciting new chapter for myself and Vevo”.