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Rob Wells also advising LoveLive

By | Published on Wednesday 10 June 2015

Rob Wells

Former Universal digital chief Rob Wells is now obliged to start advising a third music company, because I’ve got a very fine bus-based line waiting patiently on my paste board and it would be crying shame to waste it. Perhaps I’ll set up a CMU advisory board and appoint him to that. Do you need to ask people before appointing them to your advisory board?

Anyway, following the news that Wells was advising Revelator, an Israeli music marketing data firm, he’s now also popped up on the advisory board of music content makers LoveLive, just as it, and I’m quoting here, “targets further international expansion”.

Confirming the appointment of his new advising man, LoveLive CEO Richard Cohen told reporters: “Rob is a true leader and visionary. For the past two decades, he has been one of digital music’s most important champions, driving adoption and innovation within UMG and across the wider industry. We’re thrilled to have him on board”.

Wells responded: “I’ve been a long-time admirer and supporter of LoveLive, so the opportunity to work closely with them at such an exciting time in their development really appealed to me. The music business is going through another unprecedented period of transformation, and I believe innovative business models such as LoveLive’s, based on the production of high quality content that leverages digital technologies to benefit all parties, is how the industry will thrive once more”.



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