Mar 8, 2006 • 1 min read

Aussie independent launch new label

Michael Gudinski's Liberation Music is launching the Liberator label in Melbourne, run by former Shock Records executives Nick Dunshea and Vince Donato.

I told you (yesterday I think) that everyone was setting up new record labels at the moment. Michael Gudinski, the guy who founded the original Mushroom Records in Australia, is setting up a new label via his Liberation Music company involving two key players from Shock Records, another big Aussie independent.

The new venture will be called Liberator and it aims to sign and develop new and established 'international music artists'. Operating as part of the Mushroom Group (the history of Mushroom Records is very complicated, but Gudinski still owns the 'Mushroom Group'), it will be run by Nick Dunshea and Vince Donato, formerly A&R Director and Finance Director at Shock.

Confirming the new venture, Gudinski told reporters: "Nick Dunshea and Vince Donato will make an incredible team at Liberator and will bring a wealth of knowledge and experience not only to Liberation but also to the entire Mushroom Group. Nick's pedigree and ability to secure successful deals is first rate and I'm absolutely certain we will see an immediate product flow and positive impact on our business. Vince worked with me at Mushroom Records many years ago and has forged an outstanding career in finance and business development at both Network TEN and then Shock."

The new company will be run out of Melbourne. More info on the new venture from [email protected]

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