Even the BBC's commercial division, BBC Worldwide, had something to announce at MIDEM. It's Audio & Music division has recruited former EMAP Music MD Jon Mansfield to the role of Head Of Content Development, and he will be looking at ways to commercialise the Beeb's music archives, which includes video footage from 'Top Of The Pops' and 'The Old Grey Whistle Test', and the various live session features on Radio 1, in particular the Live Lounge. He will also work with execs elsewhere in the Beeb to look into developing new music based content for commercial exploitation.
Jan 29, 2008
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1 min read
BBC Worldwide appoints former Emap Music MD Jon Mansfield to lead music projects
BBC Worldwide has appointed former EMAP Music MD Jon Mansfield as Head of Content Development to commercialise the BBC's music archives and develop new music-based content.