Pinko? What's that? Well, you trendy types amongst the CMU readership probably know that Pinko is an Italian designer fashion label that has one of its 750 worldwide outlets in Knightsbridge. I wouldn't know because I'm in the remedial class when it comes to designer labels. Anyway, Mariah Carey has become 'the face' of it, and made a flying visit to London this week to launch the campaign. Previous Pinko 'faces' include Elle Macpherson, Eva Herzigova and Naomi Campbell. No-one seems to know how much she's getting paid to do it, but a spokeswoman said: "It's a very, very big deal."
Carey appeared at the shop in a pair of jeans specially designed for her by the label, having flown in from New Mexico where she is working on a new film, 'Tennessee'. She told reporters: "It is really exciting. I have visited Pinko stores when I've visited Italy and any time I go shopping there I end up in a Pinko store."
Whilst there she was questioned about the ongoing size 0 debate: "I don't think anyone should be banned from anything. There should not be a precedent. That cannot work if you are naturally a Size Zero. As long as it's not leading people to do harmful things to themselves to achieve that then it's fine".
The trouble is, of course, that it is leading people to do harmful things to themselves. Another model died this week. Just saying.