According to Rolling Stone, Coldplay are set to name their new album 'Viva La Vida', which means "long live life".
The name possibly illustrates that the new long player, recorded in Spain following a Latin America tour, has been influenced by Hispanic sounds (which the band revealed late last year). Though Chris Martin says the planned title was inspired by a painting by late Mexican artist Frida Kahlo, in which the phrase appears, carved into the flesh of a watermelon.
"I just loved the boldness of it", he says. "Everyone thinks it comes from Ricky Martin, which is fine. I have absolute respect. I've been through this before, naming something or someone and everyone saying that 'That's a terrible name'".
I'm sure he has. But that's what you get if you call your kids Apple and Moses.