Defected Records has announced a partnership with demo submission platform LabelRadar. The partnership, says Defected, “streamlines the demo submission process and democratises access to key decision-makers in the music industry”.
The move marks the first time the house music label has publicly opened its doors to demo submissions. The deal covers not only the main Defected label but also sub-labels such as D4Dance, DFTD and Glitterbox.
“This deal enables our artist community to have access to decision-makers at Defected, giving them their shot with one of the greatest labels in the world. We are delighted to welcome them to LabelRadar”, say Ed Brew of LabelRadar.
Wez Saunders, CEO of Defected Records, adds: “Having worked with developing acts for nearly two decades, finding and nurturing new talent is high on my agenda. Demos have historically been a challenge for us. However, with LabelRadar we believe we have found a solution that will help streamline this process and enable our A&Rs more quality time to check and review demos for the labels within the Defected ecosystem”.
“Navigating the deluge of demos that flood any record label can be an exhilarating yet demanding experience”, concurs Allan Nicoll, Head A&R of Defected Records. “I have spent many years trying to find the best way to deal with an unrelenting inbox”.
LabelRadar is part of Beatport’s Music Services division, headed up by Alex Branson. Defected Records joins labels including Toolroom and Armada in using LabelRadar for demo submissions.
