EMI are planning a new mobile phone service which makes use of 'super distribution' - a favourite term among not-at-all-dull digital rights management people. Basically people will be able to download tracks to their mobiles, and then send them on to their mates. Thanks to some clever code those mates will be able to preview the track for a time, but will have to pay to listen to it for ever. Thanks to some even cleverer code, kids every where will no doubt find a way of cracking the system and never paying for the music. The service is likely to debut in the US, no word on a European roll out.
Jun 22, 2004
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1 min read
EMI plan to super distribute tracks via mobile
EMI is planning a mobile service allowing users to download tracks and pass them on, with recipients able to preview them but paying to keep them.