Sep 28, 2007 • 1 min read

Feist's song 1234 featured in iPod advert

Feist's song '1234' features in an iPod mini advert, and its chart position has risen from 61 to 28 in its second week of release on the Billboard chart.

With seemingly blanket advertising ongoing for the new iPod mini, it's likely that you'll have seen this advert already, but the fact that the frankly brilliant singer-songwriter/Broken Social Scene member/Canadian indie queen Feist is involved makes it worth a mention anyway. Using her song '1234' and its brightly coloured video - which is part Gap ad, part iPod ad - the exposure has already seen the song shoot up the Billboard charts from 61 to 28 in its second week of release, a feat which can also be expected over here.

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