Apr 8, 2005 • 1 min read

Gaming overtakes music in male entertainment spend, Nielsen Soundscan finds

A Nielsen Soundscan survey suggests video games have overtaken music in popularity and monthly spend among male consumers, with only DVDs ranking higher.

Good news for, well, none of you. Unless any of you are working for games publishers. A new survey by US survey people **Nielsen

Soundscan** suggests gaming is taking over music in terms of popularity and monthly spend among male consumers. Only DVDs proved more popular than video games in the survey into male consumers' entertainment choices. Which all means more labels and artists vying to have their music incorporated into video game soundtracks.

It might also give the new PlayStation Portable a bit of power in the music space (it being a combined games console and MP3 player). So, actually, good news for senior Sony execs then.

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