Feb 13, 2007 • 1 min read

Gaydar founder dies

Gary Frisch, co-founder of the Gaydar brand and Gaydar Radio, has been found dead at his London home, and police are investigating.

The co-founder of Gaydar Radio, the digital station aimed at the gay market, has been found dead at his London home. A spokesman for the station's owners, QSoft Consulting, said Gary Frisch had died unexpectedly following an "apparent accident or suicide". Police are still investigating his death.

Frisch co-founded the Gaydar brand in 1999, and it remains perhaps best known for its online dating service, though QSoft said the digital radio spin off was "one of Gary's proudest achievements to date".

In a statement the company said: "Gary was a highly regarded leader and colleague who cared first and foremost about the gay and lesbian community that we serve. He was an accomplished entrepreneur and a very generous man who also cared deeply about the people who worked for and with him. Gary's legacy as a co-founder of the Gaydar phenomenon is immense and it is one that we shall both celebrate and continue into the future. Gary will never be forgotten and he is deeply missed by us all".

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