HMV have appointed former Warner Music exec Mark Bennett to the new post of Head Of Digital, where he will oversee the retailer's ambitions in the download space. Details of what exactly those ambitions are should be announced before the end of the year.
Announcing the appointment HMV Europe E-Commerce Director, Stuart Rowe, told CMU: "This is a significant appointment for HMV and I am delighted to welcome a person of Mark's calibre and reputation to the company. Mark is highly regarded within his field and brings with him tremendous specialist knowledge and understanding of this developing market."
Bennett himself added: "One of the key things that has drawn me to HMV is the power of its brand to appeal to all consumers, no matter how they wish to access and buy their music. HMV is rightly renowned for its heritage and authority - values, which are just as relevant to the digital consumer as they are to the High Street shopper. The great thing about HMV is that it is uniquely placed to cater to both while being in a position to offer a wholly integrated service."