Another day, another new festival, though this one is free. Though the press release does say that the event is aimed at "nice people", which possibly rules some readers out. I mean, some of you work for major record companies and from what IMPALA have been telling me, you're all far from nice.
Anyway, the people behind Innocent, you know, the overpriced but annoyingly good smoothie drinks, are staging a free two day mini-festival in London's Regents Park to be called Fruitstock (do you see what they did there?). Arrested Development, Breaks Co-Op, Aim, Puppini Sisters, Whiskey Cats, Nouvelle Vague, Norman Jay and London Community Gospel Choir will all be playing live, plus there'll be DJs a plenty in a dance tent. Not only that, but you'll also find a farmers' market, a flirting arena, a relaxation area with free massages and yoga lessons, Penguin's reading corner and flower arranging demonstrations.
So, if you've had to take out a mortgage to fund your Innocent smoothie habit, here's your chance to get a return on your investment. It all takes place on 5 and 6 Aug - info at http://www.fruitstock.com, press info from [email protected] .