IPC have announced the appointment of Tim Pearson to the job of Head Of Marketing for music titles NME and Uncut. Tim joins the media firm from marketing agency KLP, where he worked on music marketing partnership type things with the likes of Bacardi and Orange. Prior to that he worked in a similar role at Cake where he played a key role in Carling's music sponsorship activity
He will report to IPC Ignite Publishing Director Paul Cheal, who told CMU: "Tim brings a new and complementary skill set to the portfolio at a time when our brands are moving into different markets and onto new platforms. His track record makes him the ideal person for this role".
Tim himself added: "The music industry is currently going through one of its most exciting evolutionary periods with NME and Uncut at the forefront as always, and so it is an honour to be given the opportunity to join the team at such a time".