Kiss marketing director Nick Button joins GCap Media

Kiss FM marketing director Nick Button is jumping ships to join GCap Media, less than a year after joining the EMAP station, and just a week after overseeing its relaunch and rebrand. In his new role Button will be charged with the task of helping GCap's flagship London station, Capital Radio, regain its much lost ground as the capital's leading commercial station. GCap have been holding off on major marketing for the station while they 'bed-in' new music and ad policies that were introduced earlier this year. Button's appointment suggests bosses there think a big marketing push is now called for.