Some label execs are reportedly unhappy with the results of the beta trials of iMesh. As previously reported, iMesh is one of several new P2Ps in the process of launching which will charge a subscription fee to users, passing the profits on to the record labels whose music is shared. Various different kinds of technology are being used to filter what kinds of tracks can and can't be shared via the networks, while other technologies will monitor which tracks are shared so that royalties can be paid.
The problems iMesh seem to be in the filtering. Apparently the technology is meant to stop users sharing unprotected MP3 files of copyrighted music, but on some tests MP3s of tracks from the likes of Snoop Dogg, Metallica and Sean Paul got through the filtering system - often remixes or alternative version of tracks aren't picked up. Digital Music News, who have done their own testing, point out that many MP3s are blocked by the system, and that finding the tracks that are not blocked involves a lot of trial and error - which the average customer probably wouldn't be bothered to go through. Nevertheless, industry insiders say the labels will be getting more ruthless with their testing of the legit P2P platforms, and any weaknesses in the filtering technology might put back the official launch of the legit file sharing services.
Of course, you could argue that the existence of the filtering systems at all is actually the problem. Not only are music fans being asked to pay to use a service they have so far had for free (albeit illegally), they are being asked to pay to use a service which is in danger of being a very limited version of what file sharers are used to. All of which could mean the legit P2P sector could very quickly be a victim of death by DRM.
I know, how about we all stop wasting money on daft technology that pisses customers off, and spend it developing compelling content propositions that people will pay a premium for? Now, there's an idea.