'Going Home' by Jon Allen, which featured on a Land Rover TV advert earlier this year, was recently made equal third favourite for this year's Christmas No 1 by William Hill, behind the X Factor winner (whoever that may be) and Take That who are first and second favourites.
Now, you might see those names and think "no chance", like I just did, but apparently some people think we're wrong. Allen managed to sell 20,000 downloads of the song through his own website earlier this year, on the back of that Land Rover ad alone.
Now, with support from Jo Whiley on Radio 1 and Geoff Lloyd on Absolute Radio, some people think he's in with a real chance of topping the chart this festival season. They're wrong, of course, but it's nice to pretend.