The next radio frenzy is likely to take place in Belfast. OfCom have advertised a lucrative new commercial licence for the city with a potential audience reach of 750,000, and many of the major players are likely to bid.
EMAP, who has already said it will compete for all major new licences, are sure to bid, though which of their brands they put forward remains to be seen. Scottish Media Group is also rumoured to be bidding, most likely for another regional outpost for Virgin Radio. GWR are yet to confirm one way or the other - though both Chrysalis and Capital say they won't be bidding.