Sep 9, 2008 • 1 min read

Official Charts Company gets new logo

The Official Charts Company has rebranded, dropping 'UK' from its name and emphasising the word 'official' in a new logo.

The Official Charts Company has got a new logo. Oh, and a new name. There used to be a 'UK' in there somewhere. The new logo aims to emphasise the "official" nature of the charts the company compiles. This has been done by making the word "official" bigger. Brilliant.

The official MD of the Official Charts Company, Martin Talbot, told reporters, officially: "The rebranding reflects the consumer research which we conducted earlier this year, which indicated that the 'official' nature of our charts sets us apart from the rest of the field. Over the coming months, we will look to reinforce the power of this brand - and our status as the suppliers of official charts and data for both the music and video businesses".

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