PETA (People For The Ethical Treatment Of Animals) have accused
J.Lo and her team of putting pressure on Billboard to remove an anti-fur ad from the publication.
The advertisement, which cost the charity $5000, was directed specifically at Ms. Lopez and her penchant for fur. An open letter, in which they condemned her for the "sadistic slaughter" of rabbits, minks, foxes and chinchillas for her new clothing range,
Sweetface, was accompanied by a graphic picture of a skinned animal.
PETA vice-president Lisa Lange had earlier tried without success to meet privately with J-Lo to discuss PETA's concerns, and claims that Billboard, who cancelled the advert, had "caved to pressure" from the combined clout of J-Lo's record label and her publicist, Nanci Ryder. The publicist acknowledged her role in the affair, saying: "I'm doing my job, which is protecting my client."