Perhaps Eminem could be a judge on a new hip hop-focused TV talent show called 'Feud Factor' in which aspiring hip hopsters try to form the most ridiculous feuds. It could be sponsored by McDonalds, or some other purveyor of beef-based products.
If such a show existed, the ongoing 50 Cent/Rick Ross feud would be an important case study. You've probably not been following this story, but Def Jam-signed Ross has been doing the beef thing with Fiddy for a while now, meaning he's relishing reports that Mr Cent's new album 'Before I Self Destruct', released last month, has been the rapper's worst performing long player to date, selling 161,000 units in its first week of sale in the US, which is still pretty good going, but not by hip hop superstar standards.
Allhiphop.com report that Ross, while chatting to his audience at the birthday party of record producer and radio type DJ Khalid last week, said: "So we celebrating my nigga's birthday, but we're also celebrating the demise of a pussy . RIP to the donkey, we buried him. It feel good, nigga. Don't look surprised, you knew we was gonna do it".
Allhiphop.com go on to provide a quick summary of the Ross/Fiddy beef to date, the highlights of which include the former releasing a record ridiculing the latter for his much reported public falling out with the mother of his son, and her allegations he had her house burned down. 50 Cent responded by recruiting the mother of Ross' estranged son for a series of video clips, and then published photos of said estranged son at Fiddy's mansion. 50 Cent also published footage of Ross friend Khaled's mother at work, seemingly recorded without her knowledge; a stunt that backfired somewhat when fans and journalists criticised the video, forcing Fiddy to publicly apologise.
Stupid rapper feuds, and Death Row Records in court, it's good to know some things never change in the world of hip hop.