Santogold has told the newly relaunched Loud & Quiet magazine that it was P Diddy, in his earlier Puff Daddy incarnation, who inspired her to quit her A&R job at Epic Records to become a full-time musician.
She said: "You think it's going to be a creative job and it ended up being a completely administrative one. I was working in the urban department which was all R&B and hip-hop, which at that time started to be really bad - it was all Puffy, at a time when music stopped being good. And I was never a fan of R&B anyway, except for old R&B like Aretha [Franklin] and Marvin Gaye. Anything that was cool that I wanted to sign, they'd be like 'Wow! You're weird'".