Sep 16, 2008 • 1 min read

Several classic radio brands to go as Heart network expands

Radio Today reports that several GCap local stations, including Invicta, Fox FM and GWR, will be rebranded as Heart stations after Global Radio's acquisition of the GWR/Capital empire.

Radio Today has named some of the GCap owned local radio stations that are due to be rebranded as Heart stations following Heart FM owner Global Radio's acquisition of the GWR/Capital Radio empire.

Stations due to lose their local branding and to become part of the Heart network include long-standing local radio brands like Invicta, Fox FM, Essex FM and GWR. Some local station brands, including Mercury, Red Dragon, Trent and Capital, will remain, providing the traditional local radio pop format within a rejigged national network of local stations called the Hit Music Network.

Radio Today say that, in addition to those stations in that network, the merged Global GCap will operate just six other radio brands - LBC, Galaxy, Classic FM, Gold, Xfm and, of course, Heart. The fact Xfm stays is good news, though the absence of Choice FM in that list is telling. Galaxy London is coming I reckon.

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