Mobile music company Shazam - best known for that clever 'identify-the-track-you're-currently-listening-to' service - have announced the appointment of Jonathan Symons as Business Development Director. Symons will be responsible for expanding the Shazam service into new territories, and for developing the sell-on potential of the service (22 of the 50 phone networks offering Shazam offer customers the chance to buy downloads or ringtones of the tracks they use the service to identify).
Confirming the appointment of Symons, who has been working in mobile communications and technology for the best part of seventeen years, Shazam boss Andrew Fisher told reporters: "We want to encourage operators to harness our technology's potential as a catalyst and gateway for immediate and rewarding experiences - delivering real value to the end user and increasing revenues for the operators and content providers, alike. We aim to exceed expectations at every step and continue to strengthen our position at the vanguard of innovative music recognition solutions, bringing in a candidate of Jonathan's experience reflects this ambition".