Talking of video on demand, Sky have said they will launch a new subscription-based video-on-demand service on the internet using the Sky Player platform that already offers some telly-via-your-PC services to existing Sky TV customers. The new service will offer access to channels and programmes owned by Sky, and others, and, crucially, will be available in isolation of other Sky packages, meaning it will be available to viewers unable or unwilling to have a satellite dish on the side of their house.
Confirming the new Sky Player offer, the company's COO Mike Darcey told reporters: "We want to make it easy for customers to enjoy great TV on their terms. Sky Player already gives more flexibility to Sky TV customers and soon we will offer some of the most popular pay TV channels through a standalone subscription to a secure online platform. While the laptop won't replace the TV experience for most people, we're creating more choices to allow customers to choose the option that suits their lifestyle".
As previously reported, Sky are also planning on launching a subscription-based online music service.