Sony Connect announced a number of additions to its US service yesterday. Most prominent are Sony's plans to make music videos available to download. It seems the video download platform may well be a forerunner for an eventual extension of the Sony Connect service into film and TV downloads - an area where Sony would have considerable advantage over its main competitors given the movie and television assets with the group.
There was no word on whether the video download service would be added to Sony Connect's European platforms. Sony have adopted a subtle marketing approach to their European service since its launch last week - though a high profile partnership with McDonalds is expected to launch next month. Asked by UK industry magazine Music Week as to whether the US announcement would affect the company's European service a spokesman said: "Anything that we intend to launch in Europe and the UK remains confidential, strategic and completely under wraps."