Talking of brands getting into bother over their music associations, Afrika Bambaataa's Soul Sonic Force have sued Mars Inc and their ad agency Grey Global Group over the use of their legendary 1982 track 'Planet Rock' on a Starburst ad. Presumably Mars and Grey assumed they'd correctly licenced use of the song off someone (unless they're really incompetent), so on what grounds Soul Sonic Force are claiming the track was used without permission I'm not sure. Their lawsuit was filed in New York earlier this week.
May 25, 2007
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1 min read
Soul Sonic Force sue over Opal Fruits ad
Soul Sonic Force have sued Mars Inc and Grey Global Group in New York over the use of Planet Rock in a Starburst ad.