Absolute Radio is piloting ten-second 'blipvert' ads linked to U2 tracks, with OfCom asking it to make clear these are advertisements rather than editorial.…
Absolute Radio has lost about a fifth of its listeners since rebranding from Virgin Radio, according to the latest RAJAR figures, though its COO says awareness of the brand has doubled.…
Absolut vodka maker Vin&Sprit has launched trademark and passing off proceedings against Absolute Radio, the former Virgin Radio rebranded by the Times Of India Group.…
Commercial radio bosses told 150 advertisers about the sector's plans, including a £3 million advertiser partnership fund to help advertisers get more from radio.…