The Times have taken the plunge and will, this week, go completely tabloid, dumping the broadsheet alternative. Of course, up until now readers have been able to choose between a tabloid and broadsheet sized newspaper.
Announcing the move, Times editor Robert Thomson told reporters: "This is a significant moment in the 216-year history of The Times. The launch of the compact has transformed the fortunes of the newspaper and made The Times even more influential as Britain's journal of record. Our talented and committed team of journalists is determined to produce a newspaper that is bringing quality reporting to an ever larger audience and to uphold the traditional virtues and values that have made The Times respected around the world."
Word has it that many on the Times workforce are annoyed at the way the axing of the broadsheet has been handled - many heard about the decision via the Media Guardian website, with some sub-editors already working on broadsheet pages for this week before the tabloid only decision was confirmed.