Oct 23, 2008 • 1 min read

Underage Festival may expand out of UK

Commercial Director Duncan Reid of Ingenious Media tells Billboard that the Underage Festival, in which Ingenious has invested since 2007, may be exported to other territories.

Plans are afoot to take the Underage Festival, the annual London festival for 14-18 year olds, into other territories.

The plans were revealed in an interview between Billboard and the Commercial Director of previously reported music investment outfit Ingenious Media. Duncan Reid, talking about investment in music start ups in the current economic climate, made reference to the Underage Festival, in which it has invested since 2007.

He told the trade magazine the company behind the festival, Waxarch Limited, was looking for more funding to help expansion of the brand, adding that he expected Ingenious to provide some or all of that funding. Reid: "Things like the Underage Festival in London, which is proving to be a big success and we think we'll be exporting, requires more finance and we hope we'll be backing that".

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