War Child and CMU favourites The Crimea (actually, War Child are a 'CMU favourite' too, only we normally only apply that to bands) have teamed up to take part in a new fundraising effort, 'The Big Swap'. I'm not very clever and have difficulty understanding simple things, and I think this is a very simple thing. That being the case, I'm going to let the press release explain how it works:
"We have something we want to swap; you have something you'd like to swap it for. You make us an offer; we trade with whoever leaves us with the best deal. Then, the process starts again - offers/trade/offers/trade - until we're left with something that someone will pay one million pounds. How does it work? We start with something of no real use or value - who really needs a decommissioned landmine, right? Its significance, however, particularly in Iraq where it's been a menace to children for years, is huge. Start with something evil: end with a lot of good."
War Child, of course, is a charity that works with children living in war zones, and this project is specifically geared towards raising money for humanitarian aid in Iraq. For more information or to make an offer see http://www.the-big-swap.com. Press info from [email protected].