Amy Winehouse, Jay Sean and SJ Steve Sutherland are all set to take part in the second phase of nationwide urban music programme Hugo Urban Rules, which will head to Birmingham on 21 and 22 Feb next year. The programme, which aims to educate, develop and showcase new talent, will see the three stars performing an exclusive concert at Birmingham's Custard Factory on 22 Feb, hosted by Radio 1Xtra's Twin B, whilst Winehouse and Sutherland will take part in a Q&A session.
Various other masterclasses will take place over the course of the two day event, on subjects such as vocal coaching, choreography and the music business. To participate in the event, musicians need to upload music to http://www.hugofragrances.com or post in a demo by 6 Feb. An expert panel will then shortlist the most promising acts to attend the auditions and masterclasses in Birmingham.
Once there, one winner will be selected to support Amy Winehouse and Jay Sean at the aforementioned gig, record a track with a professional producer, and have one of their tracks included on a CD of urban music tracks to be given away with HUGO Fragrances in Spring 2007.
Music fans can also apply for tickets for the concert at http://www.hugofragrances.com.
Press info on all this from Spring PR.