Yahoo! UK yesterday announced the launch of their new Music Video Player which, the web firm says, offers improved navigation, higher quality streams and a new playlisting function, as well as working with the Safari and Firefox browsers as well as Internet Explorer.
A statement released by Yahoo! yesterday explains: "The new Music Video Player enables music fans to access over 6500 videos with the added dimension of being able to navigate the numerous Yahoo! Music channels simultaneously. Users can also switch between the available channels, whilst at the same time watching the videos in their playlist. The improved functionality is enhanced by the option of 500K streaming, allowing for crystal clear and full-screen viewing".
As with Yahoo!'s audio service LAUNCHcast, users will also be able to rate the videos they watch from which the system will recommend other artists and tracks they may enjoy.
Yahoo!'s video service has the support of a number of key industry players, including Universal Music UK, whose SVP Digital, Rob Wells, said yesterday: "Yahoo! Music has always had an extremely strong video offering. Their new music video player takes this to another level and is a great example of Yahoo! offering tools which enable music fans to have an excellent and free online music experience. Their new player must be in serious contention as the best on the market, the playlist functionality and navigation tools are top of the range, and the player itself houses the latest in audio and visual features. This is technology to excite everyone".