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AEG to manage revamped Civic Halls in Wolverhampton
By Chris Cooke | Published on Monday 22 March 2021
AEG Presents has won the bidding to run Wolverhampton’s Civic Halls, the city-owned complex that is due to re-open next year following a major multi-million-pound refurbishment programme.
The city’s council says that its revamped Civic Halls will “play a key part in the city’s economic recovery and ‘re-light’ and will again host leading musical and entertainment acts, business events and conferences”. Meanwhile, the involvement of AEG will result in “exciting and ambitious plans” to secure “bigger and better acts and events” for the venue.
Leader of the Council, Councillor Ian Brookfield, says of the deal: “This is a huge coup and massive vote of confidence in the council’s strategy and in our fantastic city. AEG Presents are a leading, global brand who see the immense opportunity and potential that both the Civic Halls and our city have to offer”.
“AEG Presents’ passion for the iconic halls and ambition for the future matches our own”, he adds. “This partnership will not only deliver an outstanding venue with top-class entertainment for generations to come – it will be a keystone of our wider plans to reimagine the city centre, to create local jobs and grow vital local businesses. Never has this been more needed than now, as we plot a path out of the pandemic”.
Confirming the deal from the AEG Presents side, CEO Steve Homer chips in: “Wolverhampton Civic Halls has a great history of being a first class venue for live music – when looking to expand our portfolio of venues it was the obvious choice. The Council’s ambition, commercial drive and significant investment coupled with our desire to provide high quality entertainment and customer service will forge a great partnership for years to come”.