Apr 28, 2003 • 1 min read

Blue the new face of Pepsi

Boy band Blue are reportedly replacing Britney Spears as Pepsi's global face in a £50 million deal, which will put the band on cans and adverts worldwide.

Boy band Blue are reportedly replacing Britney Spears as the global face of Pepsi in a new deal worth £50 million. It will mean the band will feature on cans and ads around the world. Talking about the deal Blue boy Duncan told The Sun: "Pepsi has signed some of the biggest names over the years. We are really flattered we will now be part of that."

Great! You’ve successfully signed up.
Welcome back! You've successfully signed in.
You've successfully subscribed to CMU | the music business explained.
Your link has expired.
Success! Check your email for magic link to sign-in.
Success! Your billing info has been updated.
Your billing was not updated.
Privacy Policy