Mar 15, 2006 • 1 min read

Diddy set to appear in NBC celebrity cooking show

Sean Diddy Combs is set to appear in NBC's Celebrity Cooking Showdown, a week-long cook-off produced by Ben Silverman, who approached him to partner on the project.

Now this is what I call hip-hop. Or possibly not. Sean Diddy Combs is set to appear in a show called 'Celebrity Cooking Showdown' on America's NBC network this April - although it's not, apparently, an April fool joke. The show, which will pair celebrity chefs with non-chef celebrities to take part in some kind of week long cook-off, is to be produced by Ben Silverman, who approached Combs to partner on the project, and told Daily Variety: "We've been desperate to do cooking in primetime. And who's more primetime than Diddy?"

Diddy owns two restaurant chains, of course, and says that cooking is "not out of my space." He added: "The sexiest trend going on right now is young men learning how to cook. There's nothing more sensual than a man cooking for his woman. We wanted to do something that fit that trend in the marketplace."

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