Aug 21, 2003 • 1 min read

GWR rebrands Vibe Nation show as Ministry of Sound

GWR is renaming its Vibe Nation dance show as Ministry of Sound under a new deal with the superclub brand, to avoid confusion with the Vibe station.

GWR is to rebrand its popular dance show Vibe Nation show to avoid confusion with the dance radio station Vibe – which used to be co-owned by GWR, but which is not wholly owned by Scottish Radio Holdings.

The dance music show will be retitled ‘Ministry of Sound’ following a new deal with the superclub brand; as part of that deal DJs like Roger Sanchez should be performing sets on the show which airs 9pm - 1am Fridays and 6pm - 1am Saturdays on GWR's 31 local stations around the country.

Dirk Anthony, MD of GWR's content arm said: "We needed to take steps to prevent confusion by two sales houses selling the same name. Ministry of Sound will be a powerful tool, generating cut through and increasing emphasis on top music and DJs."

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