Nov 4, 2005 • 1 min read

Latin Grammys switch language

The Latin Grammys were presented entirely in Spanish for the first time, moving from CBS to Spanish-language Univision after declining TV audiences.

More awards news, and it was the Latin Grammys in LA last night. Probably the most notable thing about this year's event was that, for the first time, the whole thing was presented in Spanish instead of English. The language change followed the decision to broadcast the event on Spanish-language Univision rather than CBS - a decision reached after the TV audience for the annual event last year was 4.3 million less than when the awards show debuted in 2000.

The president of the Latin Recording Academy said the network and language switch saw the awards event focusing more on its core audience of Latin music fans. He told reporters: "We had this dream with CBS about promoting this type of music to people who did not know about it and we thought the best way to do that was in English. We're now focusing on our core audience, although friends of Latin music will find it wherever they are."

If you're interested, you will find a list of the 43 winners as announced last night at http://www.grammy.com/awards/latin_grammy/ 6th_Latin_Winners.aspx

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