The LA-based Pulse Music Group has partnered with Concord to launch a new label called Pulse Records. It builds on the existing partnership between the two companies, which began in 2020, in relation to the Pulse Group’s music publishing business.
In a joint statement, Pulse co-CEOs Scott Cutler and Josh Abraham say: “We have been looking to grow our Pulse Music Group brand into the records space for a while now. Given our background as producers and songwriters in our own right, we bring a unique perspective to working in the label space – but we knew we had to get our footing right”.
“Now with the fifteen year success of our publishing division”, they continue, “we are surrounded by the very best in emerging talent and a highly curated roster. With Pulse Records we will continue to set a very high artistic bar. In addition to launching emerging talent, we have plans to work with artists that helped to redefine genres with whom we have created very strong relationships over the years that will soon be coming out of their existing deals”.
The new label will operate as part of the Concord Label Group, utilising its distribution partnership with Universal Music. It will be headed up by both Cutler and Abraham along with the firm’s Head Of Creative Ashley Calhoun.
Confirming things on the Concord side, its incoming CEO Bob Valentine says: “Scott, Josh, Ashley and the team at Pulse have been a great collaborator with Concord in publishing some of the highest charting songs in the world”.
“Globally recognised as one of the leading frontline creative teams and first-class incubators for culturally relevant music”, he goes on, “Pulse Music Group is a company that Concord continues to greatly admire, and we couldn’t ask for more exceptional business partners as we work to launch Pulse Records”.
