Feb 21, 2005 • 1 min read

Radio group involved in Manchester licence bid

US media firm Emmis Communications is reportedly backing Atlantic Radio's bid for the new Manchester radio licence, which would be a first for an American player under recent ownership rule changes.

Talking of large American radio groups, US media firm **Emmis

Communications is apparently behind one of the bids for the new Manchester radio licence. Emmis is the backer of the bid being made by UK based Atlantic Radio**. If they were successful it would be an important development in British radio because

Emmis would be the first American media player to take advantage of that recent change in media ownership legislation which allowed non-EU firms to enter the UK broadcasting market.

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