AI-powered music video creation app Rotor Videos announced an alliance with SoundCloud earlier this week. Under the deal, SoundCloud Pro Unlimited members will get a 20% discount on all of Rotor's services, which use clever tech to make it easier and cheaper for artists and labels to create video content. SoundCloud, of course, has been busy of late expanding the range of services and tools it offers creators via its Pro package.
The SoundCloud alliance comes as Rotor launches a number of new subscription plans itself, including a DIY level at $19 a month. There's also a 'pro' and 'indie' plan as well as the bespoke packages available to larger labels.
Says Rotor Videos CEO Diarmuid Moloney: "It is a privilege to partner with SoundCloud as a renowned company trusted and utilised by so many musicians globally, and whose business values align with Rotor's. We both strive to provide tools to empower the spectrum of talent in the creative communities we serve, with one place to engage an audience, polish and finish creations, monetise music and distribute to the world".
Meanwhile, the company's recently appointed Head Of Partner Development, Alex Branson, added: "As we work to make Rotor the video provider of choice for music makers, it is great to partner with SoundCloud as a leader in its field. We look forward to seeing, and sharing, the abundance of music video creations from its talented creator community".