Scottish millionaire Tom Hunter has pledged to donate in excess of £6 million to the Band Aid foundation by matching all the proceeds raised by sales of the Band Aid single and Live Aid DVD pound for pound. The Ayrshire-born tycoon is the richest Scottish national and is said to be worth in the region of £500 million. He met with Bob Geldof in London this week to tell him of his generous intentions.
On his support for Band Aid, Hunter told reporters: "We do have a real chance to eradicate world poverty in our lifetime. We can make a difference and with the G8 meeting in Gleneagles next year, we need to let the world know the situation needs to change. I'd been watching a documentary at home and what was striking for me was how little things had actually changed. Everyone who works there and the people behind the first Band Aid all worked with the best intentions and the current plans are very good, but we all need to do our bit."